The new, enriched and more rewarding program will enable customers to enjoy greater benefits
New Delhi, India. 01 September 2009.
Autsun.com announces the launch of its new Loyalty Program called Autsun Rewards Program (ARP) that will enable customers to earn loyalty points on a wide range of activities on the web service. Reward Points will be issued for shopping, adding meaningful product reviews, or for suggesting products for inclusion in the Autsun catalog.
Autsun currently has an alpha-stage loyalty program that will be replaced by the new Rewards Program with immediate effect.
Autsun’s ARP loyalty program goes beyond the conventional rewards schemes which only issue points for making purchases. The company, which pioneered customer interaction and user-generated content in the e-shopping domain back in 2007, is re-emphasizing its strategy of making the shopping experience more inclusive and interactive for the consumer.
To redeem the reward points, a shopper would be able to choose from a wide variety of product categories sold by Autsun, including Apparel & Accessories, Books, Music, Movies, Computers, Electronics & Mobiles, Home & Kids, Grocery, Health & Beauty, Gifts & Flowers etc.
The company’s Rewards Program is structured to be transparent, flexible, dynamic and fully automated. All points earned are instantly credited to the shopper’s account, and the Rewards Statement is available for viewing online 24×7. The shopping service will also automatically prompt the shoppers to apply their rewards point if the products they are buying are applicable for redemption, so that they do not miss any opportunity to avail these benefits.
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About Autsun
Founded in 2007, Autsun.com is a fast growing Indian e-tailer that is redefining retail with its inventive concept called ‘On-Demand Retail’. Autsun allows subscribers to create product recommendations and dictate pricing through its trend-setting methodology ‘U-Make-The-Store’. The ever growing product catalog on Autsun is being populated by a global community of consumers who can meet online, leave product footprints and interact with people sharing common interests. Contributors are featured on the website along with the product details, and also earn redeemable reward points.
Autsun retails genuine, branded products across 10 major product categories including Apparel & Accessories, Books, Music, Movies, Computers & Office, Electronics & Mobiles, Home & Kids, Grocery, Health & Beauty, Gifts, Flowers & Experiences.
Anything Under The Sun, AUTSUN, U-Make-The-Store, On-Demand Retail and respective logos are trademarks of Anything Under The Sun. Other company and product names may be trademarks of their respective owners.
Press Contact Autsun.com: Malavika Khanna, malavika@autsun.com
